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Understanding Nobi
Understanding Nobi
Getting Started
Getting Started
Implementing Nobi
Implementing Nobi
Knowledge Base
Knowledge Base
Merchandising
Merchandising
Custom Actions
Custom Actions
Query Overrides
Query Overrides
Plans And Billing
Plans And Billing
Usage & Limits
Your Nobi subscription includes monthly message and search limits. This guide explains how usage counting works, how to monitor your usage, what happens when you approach your limits, and your options for handling overages. The guide below assumes you are on a standard Nobi plan. Enterprise plans may have different settings and these details may not apply to them.
Understanding Limits
Searches vs. Messages
A search is a query sent to Nobi when in search mode. In general, these are short messages with no punctuation and are usually the first message in a conversation that’s launched from the search bar component. They are intended to be faster, do not use LLMs, and are meant for customers using Nobi as their primary search engine. A message is any other query sent to Nobi.
Message Limits
Counted as messages:
- Customer sends a question, Nobi responds → 1 message
- Customer clicks a suggestion pill, Nobi responds → 1 message
- Customer submits a Custom Action form, Nobi confirms → 1 message
Not counted:
- Nobi loading on the page (no interaction)
- Customer opening the chat window without sending anything
- System errors or failed responses
- Dashboard usage by your team
Plan Limits
Plan | Monthly Messages | Monthly Searches | Price |
Preview (pre-trial) | 100 (dashboard only) | N/A | Free |
Nobi (trial) | 250 | 2,500 | Free for 30 days |
Nobi | 250 | 2,500 | $25/month |
Enterprise | Custom | Custom | Custom |
When Limits Reset
Message and search counts reset on the 1st of each month at 12:00 PM UTC.
Example: If you are on the Nobi plan (250 messages, 2,500 searches) and you have used 200 messages by January 31st, your counts reset to 0 on February 1st.
Unused messages and searches do not roll over to the next month.
Understanding Search Limits
Search Limits
The Nobi plan includes 2,500 searches per month. Enterprise plans have custom search limits. When you exceed your search limit, the behavior depends on your overage setting -- either searches are blocked or you are charged $0.01 per additional search.
Viewing Your Usage
On the Billing Page
Go to Account → Billing to see:
Usage summary:
- Messages and searches used this period
- Messages and searches remaining
- Visual progress bar
- Current billing period dates
- When your usage resets
Usage Progress Bar
The progress bar changes color as you approach your limit:
- Green - Healthy usage (under 75%)
- Yellow - Approaching limit (75-90%)
- Orange - Near limit (90-100%)
- Red - At or over limit (100%+)
Real-Time vs. Reported Usage
Billing page: Shows real-time count, updated as messages are sent
Analytics: Shows usage synced hourly from our data warehouse
There may be slight differences between the two due to sync timing. For billing purposes, the real-time count on the Billing page is authoritative.
Usage Warnings
Nobi sends email notifications when you approach your message or search limit. These warnings help you adjust your overage settings before limits are reached. You can choose to deactivate warning emails on the Billing page.
Warning Thresholds
You'll receive emails at:
Threshold | Message |
90% | "You've used 90% of your monthly messages" |
100% | "You've reached your monthly message limit" |
Warning Email Contents
Each warning email includes:
- Current usage count
- Your plan's message and search limits
- Days remaining in billing period
- Link to your Billing page
- Options (configure overages or contact us about Enterprise)
Managing Warning Emails
You can enable or disable usage warning emails:
- Go to Account → Billing
- Find the Notification Preferences section
- Toggle Usage warning emails on or off
- Changes save automatically
Note: Critical billing emails (payment failures, subscription changes) cannot be disabled.
Dashboard Banners
In addition to emails, warning banners appear in your dashboard:
- 90% used: Warning banner suggesting action
- 100% used: Alert banner indicating limit reached
Banners appear on all dashboard pages until addressed.
Overage Options
When you reach your message or search limit, you have two options for how Nobi should behave.
Option 1: Stop (Default)
What happens:
- Nobi stops appearing on your website when either limit is reached
- Customers don't see the chat widget
- No additional charges occur
- Service resumes when your billing period resets (1st of the month)
Best for:
- Strict budget control
- Predictable monthly costs
- Lower-traffic periods where waiting is acceptable
Customer experience:
- Nobi simply doesn't appear
- No error messages shown
- Other site functionality unaffected
When Nobi hides itself this way, it also fires a
nobi-hidden-due-to-billing window event so your site's own code can react (for example, reclaim the space or show a fallback). See the Events Reference for the full event contract.Option 2: Charge Overages
What happens:
- Nobi continues working beyond your limit
- Each additional message or search is billed at the overage rate
- Overage charges appear on your next invoice
- No service interruption
Overage rates:
- $0.10 per message and $0.01 per search beyond your limits
- Rates are the same for all Nobi plan subscribers
- Billed at the end of your billing period
Best for:
- High-traffic periods where uptime is critical
- Businesses where every customer interaction matters
- Unpredictable traffic patterns
Example:
- Plan: Nobi (250 messages, 2,500 searches)
- Usage: 300 messages + 3,000 searches
- Overage: 50 messages x $0.10 + 500 searches x $0.01 = $10.00
- Invoice: $25.00 (base) + $10.00 (overages) = $35.00
Changing Your Overage Setting
- Go to Account → Billing
- Find the Overage Settings section
- Select your preference:
- Stop when limit reached (default)
- Continue and charge for overages
- Changes save automatically
You can change this setting anytime. The new setting applies immediately.
What Happens When You Hit Your Limit
With "Stop" Setting
Immediately:
- Nobi stops appearing on your website
- The chat widget is hidden from customers
- API requests return a "limit exceeded" response
In your dashboard:
- Usage shows 100% (or over)
- Banner alerts you that the limit was reached
- Billing page shows status and reset date
For customers:
- They simply don't see Nobi
- No error messages or broken UI
- Your site works normally otherwise
Resolution:
- Wait for the 1st of the month (automatic reset)
- Or contact us about Enterprise pricing (custom limits)
- Or switch to "charge overages" (immediate resumption)
With "Charge Overages" Setting
Immediately:
- Nothing changes for customers
- Nobi continues working normally
- Additional messages ($0.10 each) and searches ($0.01 each) are tracked for billing
In your dashboard:
- Usage shows over 100%
- You can see overage count
- Estimated overage charges displayed
On your next invoice:
- Base plan charge
- Plus: message overages ($0.10/each) + search overages ($0.01/each)
- Detailed breakdown included
Managing High Usage
If You're Regularly Exceeding Limits
Consider:
- Contacting us about Enterprise pricing - If you consistently exceed your Nobi plan limits, an Enterprise plan with custom limits may be more cost-effective
- Reviewing usage patterns - Check analytics to understand when and why usage spikes
- Optimizing interactions - Ensure Nobi is configured efficiently (relevant knowledge base, good product data)
Trial Period Usage
Trial Limits
During your 30-day free trial:
- 250 messages and 2,500 searches included (same as the paid Nobi plan)
- Full functionality available
- Credit card required to start the trial, but no charges until the trial ends
- Note: Before starting a trial, all customers have 100 free preview messages in the dashboard to test Nobi. every month These are for dashboard testing only and are separate from the trial limits.
Monitoring Trial Usage
Your Billing page shows:
- Messages and searches used during trial
- Messages and searches remaining
- Days left in trial
- Trial end date
If You Exceed Trial Limits
If you use all 250 messages or 2,500 searches before your trial ends:
- Nobi stops appearing on your website
- You can wait for the trial period to reset or contact support for options
- This effectively ends your trial early
Important: during your trial, Nobi stops responding when you hit your limit. Your overage setting is preserved, but it only takes effect after your trial converts to a paid subscription. This protects you from any surprise charges during your trial period.
Trial to Paid Transition
When your trial ends:
- Message and search counts reset to 0
- Your Nobi plan limits apply (250 messages, 2,500 searches)
- Billing begins at $25/month, anchored to the 1st of each month
Usage & LimitsUnderstanding LimitsSearches vs. MessagesMessage LimitsPlan LimitsWhen Limits ResetUnderstanding Search LimitsSearch LimitsViewing Your UsageOn the Billing PageUsage Progress BarReal-Time vs. Reported UsageUsage WarningsWarning ThresholdsWarning Email ContentsManaging Warning EmailsDashboard BannersOverage OptionsOption 1: Stop (Default)Option 2: Charge OveragesChanging Your Overage SettingWhat Happens When You Hit Your LimitWith "Stop" SettingWith "Charge Overages" SettingManaging High UsageIf You're Regularly Exceeding LimitsTrial Period UsageTrial LimitsMonitoring Trial UsageIf You Exceed Trial LimitsTrial to Paid Transition